Castle Resorts Aims To Please All With Uber-Modern Site

Castle Resorts & Hotels has launched a completely revamped Web site, complete with brand new property images, updated destination and accommodation descriptions, 360 degree virtual tours, driving directions, hot deals and more. Both consumers and travel agents can book on the site using the company's streamlined engine.

"Our goal is for our site to be a bookmarked favorite," said Sharon McAuliffe, Castle's director of e-commerce. "The site architecture takes in to account the variety of booking paths different type of consumers choose. We spent a great deal of time examining different buying patterns so we could anticipate the consumer's needs and interact intuitively making the customer experience more personable and easy to use."

Consumers will certainly appreciate the 50% off regular rates found only on the site, while travel agents can appreciate Castle's long-running "5 for $50" booking incentive program that awards additional commission bonuses, not to mention travel agent discounted rates. The ability to perform "dynamic pricing" uses cutting edge technology to insure that visitors are attaining the best possible rates, with no hidden deals.

Castle Resorts operated hotels on Oahu, Maui, Kauai, Molokai and the Big Island of Hawaii, in addition to Guam, Saipan in Micronesia and Aukland in New Zealand.

Go to www.castleresorts.com for more information, or toll free at (800) 367-5004

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